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AnyField / AnyField Field and Reports

AnyField Field and Reports

• 

  A new level of
  communication

  Surveying respondents using the tablet Lenovo Yoga 10

Face-to face (F2F) Interviewing Services utilizing a variety of methods

	Nationwide coverage
	Three own branches in Russia - in Moscow, Yekaterinburg, Saratov. Covering 20 regions via a reliable affiliate network.

	Any number of respondents
	We will work with small projects starting from a minimum of 5 surveys to working with many thousands of surveys.

	Guaranteed terms
	We will refund your money in full if we do not fulfill our terms and obligations.

	Fixed prices
	Predictable prices simplified project planning and budgeting.

	ISO 20252, ESOMAR
	Operation processes are organized in accordance with international industry standards.

	Tablets and CAPI
	Get a new level of communication with the respondent thanks to our free paper questionnaire conversion to modern electronic platform

Download research brief

Our Clients

Prices and terms*

 

Method	Timing (120 interviews per location)	Price per interview (VAT excl.)
Hall Test (any type)	1–3 days planning and start + 5 working days field + 7 working days processing, QC, report	500 rub.
Home Test	1–3 days planning and start + 5 working days field + 7 working days processing, QC, report	500 rub.
Street/Mall Intercept	1–3 days planning and start + 5 working days field + 7 working days processing, QC, report	350 rub.
Door-to-Door surveys	1–3 days planning and start + 5 working days field + 7 working days processing, QC, report	450 rub.

*Cost includes research results in the form of data tables. The cost of the analytical report is not included. Rate may be reduced or increased depending on the sample, the target audience and other factors. Free programming in the sample of 300 respondents and more.

Action plan

You provide basic information and a questionnaire for the study

If necessary edit and program questionnaire

Conduct field stage - recruiting, collecting data

Get an array of data

Prepare an analytical report (optional)

Results of the study what you get:

Data array

 CSV

 Excel

 SPSS

 Vortex

Download data array sample

Analytical report

 Word

 PowerPoint

 PDF

Download sample report

 

Quality assurance

•Qualified personnel

Permanent team of interviewers, who receives regular training. Project manager who is responsible for the quality of the research

•Sampling and data collection

Tangible and intangible motivation respondents which ensures completeness and accuracy of responses by experienced supervisors who process the gathering of information that is held in strict accordance with the terms of the research

•Infrastructure and privacy

Unparalleled data security, storage, processing and transmission: VPN-connections, data backup and best-in-class Google cloud platform. Full compliance with federal law #152-FZ "On Personal Data"

•Data quality assurance

Data collection auditing - video and audio controls, photos and fixing GPS coordinate of the interview. Client has the opportunity to be present during the interview. Triple review of input data by validation logic, research analysts’ review and cross-tabulation review.  Follow-up interview control processed by an independent control department, who has no access to collected data.

 

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How we do it

Hall Tests and Street/Mall Intercepts with tablets or pen and paper

Using Lenovo Yoga Tablet 10 running up to 20 hours without recharging

Online and offline interviews

Multimedia capabilities in all types of surveys

Complex branching and automatic logic control

Two own CAPI-studios in the center of Yekaterinburg and one in the center of Saratov

Desktop workstations with large monitors, cameras, dedicated high speed internet access

Permanenet hall test/CAPI locations situated in the city centers, allowing best walkable and easy public access

Dedicated field supervisors

Staffed by trained interviewers

Own dedicated analysis department is responsible for research planning, reports and study presentations.

Try our CAPI survey sample

Research types

Hall test

Personal face-to-face interviews, which are conducted in a specially equipped room. This method allows us to offer testing using a large number of different features of the products, concepts and advertising materials. At the start of testing, the respondent can taste, smell, see the appearance of the product, assess any promotional materials, including video and audio clips and it is possible to simulate shopping in the store.

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Street intercepts (interviews)

Personal interviews which takes place on the street, consist of surveys on the streets, in public places, allows for a fast and economical study - respondents are more accessible and open. It is possible to conduct these interviews in the areas where your target audience is located.

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Mall intercepts / in-store interviews

Personal face-to-face interviews make it easy to reach the target audience - the shopping center visitors and buyers of a particular product. A big plus with is that, directly after the purchase the respondents remembers the process of buying and their motives of choice.

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Home interview

Personal face-to-face interviews in the residence of the respondent are conducted at selected of respondents’ households and by prior arrangement with the respondent. This allows longer surveys compare to street surveys and show visuals.

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Telephone interviews

CATI telephone interview is one of the most inexpensive ways to analyze this as it allows you to quickly reach a large sample in a short time. In a telephone interview the operator asks questions to the respondent on a structured questionnaire. All responses are recorded in a special program and this research method allows 100% audio control interview.

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Home tests

Home test is testing the product's features in vivo environment.  Respondents are given samples of products to be used over a certain period, after which it can then evaluate the results of its use. Tested products are offered both individually and together, for example, with a competing brand, most tests are done "blind" when the respondent does not know what kind of brand they are testing. This method is indispensable when you need to test the product over a long period. 

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Online Surveys

Modern affordable research method reduce not only the budget, but also time. Respondent is invited to a survey by sending invitations by e-mail and respondents are able to choose the time and place of the interview by themselves. The method is characterized by short deadlines, availability of hard-to-reach groups, a high level of openness of the respondent, the possibility of multimedia integration.

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Tools and techniques

CAPI / CAWI / TAPI

CAPI (Computer Assisted Personal Interviewing) is either face-to-face or self-completion interview using personal computer, laptop or tablet. This method has clear advantages - an opportunity to demonstrate video and visual materials, all logical transitions in the questionnaire controlled by software, which reduces the errors to a minimum. Survey data has not to be transferred from paper upon completion and there is a possibility of simultaneous rapid launch of the projects on a large geography. CAWI stands for Computer Assisted Web Interviewing, web-based version of CAPI and TAPI stands for Tablet Assisted Personal Interviewing, the same as CAPI but tablet are used instead of personal computers.

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Survey on tablets (TAPI)

Conducting a survey using a tablet – is a modern alternative to personal interviews and using paper questionnaires. This method has significant advantages - high levels of control of the interview (gps-point control survey, the audio part of the interview), program control logic to ensure the survey is promptly received in the data array immediately after the survey is completed and without additional transfer from paper. In addition, the tablet also has additional multimedia features.

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Traditional (paper-and-pen) surveys

Classic and very popular survey tool. Paper forms are universal, consistent with the adopted methodology of sampling. Traditional form is one of the most reliable and frequently practiced.

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CATI

CATI (Computer Assisted Telephone Interview) is one of the most inexpensive ways to analyze this as it allows you to quickly reach a large sample in a short time. In a telephone interview the operator asks questions to the respondent on a structured questionnaire. All responses are recorded in a special program and this research method allows 100% audio control interview.

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Blind testing

During testing, the respondent's attention is focused solely on the product, excluding its branding properties as packaging, price, logo, product name. Test gives information only about the perception of the target audience and of the intrinsic properties of the product during its use, the pros and cons compared to competitive offerings, the perception of the product itself, rather than its "broadcast" qualities.

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Online survey with individual recruitment

Respondents answer the questionnaire on-line at the link at a convenient time and place. However, participants are selected individually by a personally recruiter.

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Online survey using the access panel

Access panel – is a community of people who have agreed to participate in market research on an ongoing basis. The tool allows you to select exactly the respondents belonging to the target audience. Such questioning is becoming increasingly popular as it allows you to quickly gain information and solve clients’ problems.

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Online survey on list provided by clients

This tool allows you to capture the optimal audience needed. The survey is conducted promptly, the accurate and is very cost effective.

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Resources

Try our CAPI survey sample