Focus groups and in-depth interviews

Gather insights in our advanced focus rooms

	Recruiting any participants
	We have extensive experience working with hard-to-reach target audiences.

	Professional moderators
	Experienced moderators will debate using a variety of techniques.

	Our own facilities
	Our own focus rooms in Moscow and Yekaterinburg

	Cutting edge technology
	Online broadcast in HD-quality with the ability to pause and rewind during the broadcast; webinars and web-conferencing; Wi-Fi for clients.

	Simultaneous interpreting
	Remote or local translator. Ability to broadcast and record translation.

	Hosted in 20 cities
	Ability to conduct focus groups in 20 cities, via a reliable affiliate network.

	Fixed prices
	Predictable prices simplifying project planning and budgeting.

	Convenient locations
	Our focus rooms are conveniently located in the city centers near the metro stations.

Our Clients

Prices and terms*

Method	Throughput	Price (VAT excl.)
Focus group (recruiting, participant incentives, moderator's fee, transcript)	2-3 groups per day per city, 7 days for recruiting process	44 000 rub.
Personal in-depth interview (recruiting, participant incentives, moderator's fee, transcript)	2-10 interviews per day per city, 7 days for recruiting process	6 000 rub.
Report in PowerPoint format on a series of groups/interviews	4-6 days	34 000 rub.

* Conducting a series of four focus groups, one guide

Action plan

You provide basic information for the study

If necessary, we develop or adjust guidelines

We will recruit participants and conduct a series of groups or interviews

You get the research results in the form of the transcript and in video and audio

Prepare an analytical report (optional)

Results of the study what you get:

Transcript, Video and Audio

Word

Audio

Video

Download transcript sample

Analytical Report

Word

PowerPoint

PDF

Download report sample

Quality assurance

•Qualified personnel

Permanent team of interviewers, who receives regular training. Project manager who is responsible for the quality of the research

•Sampling and data collection

Tangible and intangible motivation respondents which ensures completeness and accuracy of responses by experienced supervisors who process the gathering of information that is held in strict accordance with the terms of the research

•Infrastructure and privacy

Unparalleled data security, storage, processing and transmission: VPN-connections, data backup and best-in-class Google cloud platform. Full compliance with federal law #152-FZ "On Personal Data"

•Data quality assurance

Data collection auditing - video and audio controls, photos and fixing GPS coordinate of the interview. Client has the opportunity to be present during the interview. Triple review of input data by validation logic, research analysts’ review and cross-tabulation review. Follow-up interview control processed by an independent control department, who has no access to collected data.